PROJECT OVERVIEW - Social Media Strategy Project
What could Airsource Partners do to make aviation expertise more accessible to all?
We have conceived the first aviation –related online expert knowledge service connecting actors of the air transport industry with the outside expert world.
Social Media Strategy Project
PROJECT STATUS : ACTIVE
LAUNCH DATE : MAR 2017
PRIMARY TARGET : Airlines
PROJECT FUNCTIONAL AREA : Sales & Marketing, Information Technology, Customer Experience
PROJECT FOCUS : Airline Strategy, Sales & Marketing, Other, Distribution
PROJECT SPONSOR : Airsource Partners, KaZA IT
Project Summary
SOCIAL MEDIA IS THE COLLECTIVE OF ONLINE COMMUNICATION CHANNELS DEDICATED TO COMMUNITY-BASED INPUT, INTERACTION, CONTENT-SHARING AND COLLABORATION USED WORLDWIDE ON A GLOBAL BASIS BY MOST INDUSTRIES.
FOR AIRLINES TO REMAIN COMPETITIVE IN TODAY’S ENVIRONMENT THEY MUST DEVELOP A HIGHLY EFFECTIVE SOCIAL MEDIA STRATEGY.
IN OTHER WORDS, CONVERT ONLINE FOLLOWERS INTO TRAVELERS.
Project files
SOCIAL MEDIA STATEGY - PROJECT OVERVIEW - MAR17
Project Description
SOCIAL MEDIA IS THE COLLECTIVE OF ONLINE COMMUNICATION CHANNELS DEDICATED TO COMMUNITY-BASED INPUT, INTERACTION, CONTENT-SHARING AND COLLABORATION USED WORLDWIDE ON A GLOBAL BASIS BY MOST INDUSTRIES.
FOR AIRLINES TO REMAIN COMPETITIVE IN TODAY’S ENVIRONMENT THEY MUST DEVELOP A HIGHLY EFFECTIVE SOCIAL MEDIA STRATEGY.
IN OTHER WORDS, CONVERT ONLINE FOLLOWERS INTO TRAVELERS.
Project files
SOCIAL MEDIA STATEGY - PROJECT OVERVIEW - MAR17
Project Description
Airsource Partners, together with Marketplace members KAZA IT of Cyprus and Miami-based AirGuide have developed a unique methodology to help airlines develop, implement and monitor an efficient Social Media strategy.
The document attached above highlights the methodology and major steps of Airsource Partners‘ proposed Project.
A detailed technical and financial proposal are available at any time upon request.
Experts / companies available for this project
KAZA IT Services Ltd - Cyprus - Cyprus
KAZA IT Services Ltd. was created in early 2013 by Katia Hadjikyriacou, a seasoned airline industry professional with over 20 years of experience, including a 10-year tenure as the Chief Information Officer of Cyprus Airways, the national carrier of Cyprus. Katia has a strong background in IT management. Throughout her term at Cyprus Airways Katia has been involved in the deployment of advanced Infrastructure Telecommunication solutions and new information systems and technologies across all sectors of the airline. Katia holds a Bsc and Msc in Computer Science from State University of New York at Albany. KAZA IT Services Ltd. can rely also on the skills and knowledge of numerous airline communication and IT strategy experts from Cyprus and surrounding countries.
KAZA IT Services Ltd. was created in early 2013 by Katia Hadjikyriacou, a seasoned airline industry professional with over 20 years of experience, including a 10-year tenure as the Chief Information Officer of Cyprus Airways, the national carrier of Cyprus. Katia has a strong background in IT management. Throughout her term at Cyprus Airways Katia has been involved in the deployment of advanced Infrastructure Telecommunication solutions and new information systems and technologies across all sectors of the airline. Katia holds a Bsc and Msc in Computer Science from State University of New York at Albany. KAZA IT Services Ltd. can rely also on the skills and knowledge of numerous airline communication and IT strategy experts from Cyprus and surrounding countries.
AirGuide - USA
Strategic Consulting, Research & Information Services provides aviation executives around the world with business and market intelligence and services such as market consulting, market research, surveys and data providing measurement and analysis of marketplace dynamics and consumer behavior, likes and dislikes. AirGuide’s experienced team of international professionals play a vital role in providing airline senior executives with information and analysis on the fast-changing international business climate.
Strategic Consulting, Research & Information Services provides aviation executives around the world with business and market intelligence and services such as market consulting, market research, surveys and data providing measurement and analysis of marketplace dynamics and consumer behavior, likes and dislikes. AirGuide’s experienced team of international professionals play a vital role in providing airline senior executives with information and analysis on the fast-changing international business climate.
